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Episodes

Nov. 20, 2019

EP77 - Microsoft Advertising

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon)and Purna Virji (@purnavirji) Q1 Are you currently using the Microsoft Advertising platform for your clients? If yes, roughl...

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Nov. 13, 2019

EP76 - Facebook 2019/20

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Mark Gustafson (@markpgus) Q1 What new Facebook features/trends/suggestions are you embracing? Q2 What steps are you taking to get to 50 Conv/Ad Set/Week? ...

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Nov. 5, 2019

EP75 - PPC Conversion Challenges

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 eems like a no brainer, but do most of all of your clients track conversions? Q2 hat are the most common conversion acti...

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Oct. 29, 2019

EP74 - Challenges with Remarketing

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Are you currently doing remarketing for some or all of your clients/accounts? If so, on which platforms? Q2 What do you ...

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Oct. 22, 2019

EP73 - Shopping Campaigns Holiday Season

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Kirk Williams (@PPCKirk) Q1 What are things in your Shopping campaigns you can (should) be doing right now to prepare for the upcoming holidays? Q2 Are the...

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Oct. 15, 2019

EP72 - LinkedIn Ads

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by AJ Wilcox (@wilcoxaj) Q1 When do you use #LinkedInAds and why? Q2 @LinkedInMktg is going on a tear with product releases. What's your favorite new #LinkedI...

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Oct. 9, 2019

EP71 - Google Ads Scripts

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Nils Rooijmans (@ThatSearchGuyNL) Q1 Are you using Google Ads/Bing scripts in your accounts? Why or why not? Q2 What is your favourite script and why do yo...

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Oct. 1, 2019

EP70 - Successes & Failures

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 What is a PPC success story that you’re really proud of? Q2 Did you do anything that might be considered unusual or agai...

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Sept. 25, 2019

EP69 - Getting Big Results In Small Campaigns

Q1 Do you work on accounts that have some type of limiting factor (limited budget, tight geo targets, low search volume, etc.) regularly? Which factors are you dealing with (please add any others I overlooked!). Q2 Do you do ...

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Sept. 18, 2019

EP68 - Brand & Competitor Bidding

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Do you bid on your brand terms? Q2 What is the biggest reason you have for bidding on brand terms? Q3 What is the b...

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Sept. 10, 2019

EP67 - (Lack Of) Advertising Platform Support

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Amalia Fowler (@amaliaefowler) Q1 What is your favourite thing about fall/what are you most looking forward to this season? Q2 Let's start by discussing ...

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Sept. 3, 2019

EP66 - Facebook Bidding

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Duane Brown (@duanebrown) Q1 What did you all get up to this long weekend? Q2 How do you pick the bidding strategy for your Facebook campaigns? Do you have...

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Aug. 28, 2019

EP65 - Paid Media HotPot

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Google Ads has announced a few changes over the past few months, let’s talk about the end of accelerated ad delivery – ...

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Aug. 20, 2019

EP64 - Facebook Ad Creative

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Do you utilize one type of Facebook ad creative more than others? If so, why? Q2 Do you have a process or specific requi...

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Aug. 14, 2019

EP63 - Facebook Ads

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Amy Bishop (@Hoffman8) Q1 Do you have a favourite or go-to FB objective? Part. 1: If yes, which one and why? (Part 2 is coming for anyone who’s answer is ...

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Aug. 6, 2019

EP62 - YouTube Advertising

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (co-hosted by Bryant Garvin, Cory Henke & Joe Martinez Q1 What are three of YouTube Advertisings biggest benefits Q2 For an advertiser with...

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July 30, 2019

EP61 - Preparing for Black Friday

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Duane Brown (@duanebrown) Q1 Summer is half over... how are your summer goals going? Anything coming up special in August? Q2 Who has started to talk abo...

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July 23, 2019

EP60 - PPC In The Bigger Picture

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Do you work on and/or are you privy to larger marketing strategies for your clients (or your company if you’re in-house)...

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July 16, 2019

EP59 - Responsive Search Ads

#PPCChat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Mark Kennedy (@markkennedysem) Q1 As you know RSA's are relatively new, but first, let's get a feel about how many are using them and if you are using the...

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July 9, 2019

EP58 - Amazon Advertising

#PPCChat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Duane Brown (@duanebrown) Q1 What did you do for long weekend? Both Canada and USA has our birthdays last week and if OOO emails tell me anything. Y'all w...

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July 2, 2019

EP57 - Conferences & Self Development

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Azeem PPC (@azeemppc) Q1 In terms of your own self-development, how important is attending a conference to you, and why? 
 Q2 Which talk have you seen at...

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June 25, 2019

EP56 - Education in PPC

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Amalia Fowler (@amaliaefowler) Q1 How did you get into PPC? Q2 What do you wish you knew in the beginning that you know now? What would you tell Day 1 yo...

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June 18, 2019

EP55 - Youtube Advertising

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Bryant Garvin (BryantGarvin) Q1 How many of you are running YouTube campaigns today? Q2 In your opinion what is the role of YouTube ads? Where do they fi...

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June 12, 2019

EP54 - AI, Machine Learning and PPC

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 AI & ML have not come up a ton in client conversations for me. Exceptions if they get calls from Google Ads pushing the...

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