
PPC Leader | Digital Strategy Consultant | Speaker | Content Creator
Results-driven PPC strategist and team leader with 8+ years of experience in developing and managing high-performing paid media campaigns across Google, Bing, Facebook And Instagram. Proven success leading cross-functional teams, mentoring specialists, speaking at conferences, and producing educational content. Deep expertise in full-funnel performance marketing, campaign strategy, team development, and data storytelling. Passionate about growth, testing, and building brands with purpose.
In this episode of PPC Live The Podcast, Anu Adegbola interviews Susan Yen, a seasoned PPC strategist, discussing her journey from New England to Texas, her experiences at Brighton SEO, and the importance of a holistic approa...