
Director Biddable Manager
As a Biddable Director at Croud, I lead a talented team of specialists focused on creating innovative and results-driven online marketing campaigns. With over a decade of experience in digital marketing, I bring a blend of data-driven expertise and a deep understanding of AI to the table, enabling me to design and optimise strategies that drive business growth, enhance customer engagement, and increase retention across various industries.
In this episode of PPC Live, Anu welcomes Matt Shenton from Croud, one of the biggest global agencies. Matt shares a candid story from his early career about overspending a client's budget and the valuable lessons he learned ...