
Group Account Director at WeDiscover
With over a decade of expertise spanning adtech, martech, multilingual paid search, SEO, analytics, social media, affiliate marketing, and display strategy in various sectors including telecoms, technology, travel, retail, finance, and education, I pride myself in taking a holistic approach to performance marketing.
I've had the privilege of sharing my insights as a speaker at events such as HeroConf, PPC Live, BrightonSEO, The Marketing Meetup and Sheffield DM and I'm eager to continue expanding my speaking engagements in the future!
In this conversation, Anu Adegbola and Inderpaul Rai discuss the importance of learning from mistakes in PPC management, the role of automation and AI in marketing, and the significance of effective communication within teams...