EP99 - PPCChat Community Q&A

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon)Q1 Many #ppcchat freelancers have lost clients and will have to re-build their client bases. What is your best strategy for getting clients? (Specifics.) From @stevegibsonppc Q2 Do you have any tips for B2B lead gen targeting in FB? (Starting initial targeting, optimization, set up, type of ads etc...)? From @360vardi Q3 Curious if anyone has played with Video Builder yet? From @JanineSEM Q4 Tips for viewing multiple conversions in Facebook Ads? From @Mel66Q5 In a lot of categories, average CPC should be lower because of reduced demand, right? How do we take advantage (do far, it doesn't seem as easy as it sounds)? From @jondenunzioQ6 Facebook lookalike stacks - are you using them (see image for example)? What is performance like?  From @RyBen3Q7 What do you all think about Facebook backing off of the forced CBO? From our leader