EP8 - PPC Potpourri

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Robert Brady (@robert_brady). Q1: What have you found that works on Amazon Ads? (their ad business generated $1.7B in revenue last year) Provide context around industry/product if possible Q2: Did you see @PPCKirk's tweet about Amazon remarketing? This could be huge. Thoughts? Would this get you to jump on the Amazon bandwagon? https://marketingland.com/amazon-poised-to-launch-new-retargeting-ad-product-report-240119 Q3: Shifting gears, AdWords announced the old interface will be gone by the end of the year, but won't mess with the holiday season. When do you see it happening? Q4: What are you doing to get ready for it? Q5: What positives have you found in the new UI? (hold the rants on problems for Q6) Q6: What bugs you about the new UI or makes your life harder?Q7: Let's talk a little automation in the context of transparency: Do you think platforms will open the automation black boxes? Give a litt