June 13, 2024

EP288 - Google Pausing Low Activity Keywords

EP288 - Google Pausing Low Activity Keywords
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)


Q1: Have you heard and/or read about Google automatically pausing “low activity keywords”?


Q2: Do you have any or many keywords in your accounts that meet this criteria? If so, do you have a lot or not that many?


Q3: What are your thoughts on Google automatically pausing these types of keywords?


Q4. Do you plan to re-enable paused keywords? Why or why not?



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