EP15 - LinkedIn Ads

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by AJ Wilcox (@wilcoxaj). Q1 Have you run #LinkedInAds? If so, what are your thoughts on its performance? Q2 Will #LinkedInAds play a role in your advertising strategy in 2019? Why or why not? Q3 What’s your favorite part about #LinkedInAds? Q4 What feature(s) would you like to see in #LinkedInAds that aren’t already available? Q5 What part does #LinkedInAds play in your sales cycle? When is it useful? Q6 What recent #LinkedInAds updates are you most excited about? Q7 Which #LinkedInAds ad units (Sponsored Content, Text Ads, Sponsored InMail) are you finding the most success with currently, and why? Q8 Are you currently employing #LinkedInAds for an Account-Based Marketing (ABM) strategy? Why or why not?